•The pros and cons of going independent and how to decide if it’s the right move for you. • Sales strategies and sales points specific to commercial real estate, including practical suggestions for countering other brokers. • Technical knowledge including agency, law, appraisal, taxation, zoning

- Title : How to Succeed in Commercial Real Estate
- Author : John L. Bowman
- Rating : 4.77 (540 Vote)
- Publish : 2015-10-17
- Format : Paperback
- Pages : 316 Pages
- Asin : 0940352168
- Language : English
•The pros and cons of going independent and how to decide if it’s the right move for you. • Sales strategies and sales points specific to commercial real estate, including practical suggestions for countering other brokers. • Technical knowledge including agency, law, appraisal, taxation, zoning, surveys, environmental investigations, investment analysis, risk comparison, exchanges, financing, and property management. Written in an engaging, straight-talk style, the author shares a wealth of other practical knowledge reaped from 30 years in the business.. Rather than pumping a "get rich quick" approach to selling, the author shows brokers that they don’t have to sacrifice integrity and ethics to remain competitive and deal oriented. The book includes detailed coverage of • Choosing a company and a specialty that’s a good fit for you. • Standard parts and points of negotiation for contracts and forms, including earnest money agreements, leases, options, listings, counter offers, and fee schedules. How to Succeed in Commercial Real Estate is a comprehensive, practical book for those considering entering the field of commercial real estate, those just beginning in the business, as well as experienced brokers and sales managers who want to evaluate and strengthen their current strategies—especially those related to listings, negotiations, contracts, and sThe author has an entertaining writing style." -- Jay Jacobsmuhlen, SIOR, Lance Denning Properties, Inc.. "A good basic introduction for anyone considering becoming a commercial real estate brokerJohn Bowman has been active in commercial real estate for more than 30 years as a salesman, broker, or manager for more than 30 years. He started his own commercial real estate company, John L. Bowman, Realtor® in 1992. He has also had experience managing commercial real estate sales people and operating a commercial real estate office. He has also served on various association committees including Professional Standards. The author specialized in industrial real estate, but has had experience in all areas of the business. . The author has represented many national companies in their real estate dealings including General Electric, Westinghouse, Coca-Cola, and Goodyear Tire and Rubber Co.


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